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V.V.Vanniaperumal – Muthammal

Vanniaperumal was born as the third, but second son to V.Vannia Nadar and Ponnamal on 17.12.1892. Though he was very knowledgeable and intelligent, he did not continue his schooling after ninth standard. He could not write his final ninth standard exams as he fell sick, so he did not want to continue in ninth standard again.

Soon after he left school, he was employed at the Kona.Cheena.shop. Then, he started his own groceries shop under the name V.V.Vanniaperumal Nadar. After that, a company called V.V.Shanmugha Nadar and Brothers was established. Hence, he shut down his groceries shop.

He married Muthammal, daughter of Madurai N.S.Vinayagamurthy Nadar and Vazhavandammal. N.S.Vinayagamurthy Nadar's Native place was Palayampatty. He was one of the founder signatories for the establishment of 'Nadar Mahajanam Sangam' at Madurai. He was also a prominent person in the society and business at Madurai.

The family of my mother, and her relatives had high regards and respects for my father. For any issues within themselves, my father's opinion and decision were respected.

"The Hindu Nadar Girls' School started during 1910 grew step by step, when it was upto 7th Standard education, there was not enough place for the students in 'Villan Macchu Veedu'. Due to the great efforts of V.V.Vanniaperumal Nadar, the present Kshathriya Girls Primary School building was built at a cost of Rs.25000/- on the Arisi Kadai Magamai's Devasthana Land. The school from 'Villan Macchu Veedu' was shifted during the year 1932. (Source-The history of Kshatriya Girls' School)

He was interested and skilled in civil drawings. He has helped several people by making a layout design for their houses.

Though he was interested in serving the social public, he had to devote himself to the business responsibilities as the other brothers were fully involved in social activities. He used to foresee, out of his own experience as to when it rains, and accordingly advice the workers to take away the grains kept under sun for drying in the Toor dhall Mill. During night he used to go for supervising the mill for himself. He used to have a walking stick in which there was a long sword inside. He had a strong will.

He used to procure goods on cash and at a lowest price. Though he was responsible and controlling procurement, production and sales, everything was under the watchful eye of the eldest brother V.V.Shanmugha Nadar. During difficult times, Shanmugha Nadar handled the situations expertly with his verbal and communication skills. V.V.Dhanushkodi Nadar who was incharge of Tuticorin branch imported rice, pulses and other grains from their Rangoon branch, he sold them at a considerably low margin and attained high sales and thus, improved the business.

All the four brothers were united in conducting the business with family bondage. V.V.Ramasamy Nadar involved himself in full time politics. He spent a huge sum of funds on social service and on political elections. There were marriageable sons and daughters for the four brothers. Hence controlling the expenditure became a necessity. Though they conducted the business together unitedly, they decided to have their expenditures separately in their own individual capacity. During those days, people who were involved in politics became famous, but they lost their wealth. Cash in V.V.R. Account was depleted because of over drawings. During such time, due to his political influence, he got the order for exporting rice to Colombo, this deal ended up making huge profits. During the property division, there was difference of opinion. Swami Sankarananda guided to delete the political expenses from the account of V.V.R. and split the property equally among the brothers. The brothers accepted the words of Swamiji and preceded their business independently. This happened during the year 1942.

Our family was committed to the Self Respect movement of Periyar E.V.Ramasamy. In the joint family, our sister Tmt.Nagarathinam's marriage was conducted in a revolutionary 'Self Respect Marriage' method. The customary 7 days marriage was reduced to one-day.

Even after the split, V.V.R. continued his political life vibrantly. He contested the TN state assembly election during the year 1962. My brother Rajendran and I came to know that our father is planning to give a huge sum for the election expenditures. We told the same to our mother and asked to her to stop this. But, our mother told that whatever your father is willingly giving to his brother is from his hard earned money and hence you do not have any rights to question him.

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